Digital – Reality
Santi Zoraidez is a passionate Art Director and Designer with a true desire to transform ideas into striking artwork. Santi’s work combines digital and reality with great sense of space, colour, light and inventiveness to create top-notch projects with a modern and fresh feel.
Santi Zoraidez was born in Argentina and spent many years living and working in Copenhagen, Berlin and Buenos Aires before recently settle in Barcelona to continue his practice. The magical thing about Santi’s work — and what keeps clients returning to work with him again and again — is that it’s not initially easy to work out exactly how he creates such captivating digital images. One minute you think you’re looking at a photograph, then suddenly it’s an animation, or a digital illustration in motion. His incomparable ability to merge excellent illustration with groundbreaking digital effects leads him to work with companies who want to constantly show they’re at the forefront of creativity: brands such as Apple, Nike and Ikea to name a few. If you’re looking for someone to create a truly spellbinding piece of moving illustration or genuinely digital rendering — look no further than Santi, he’s at the top of his game.